Chief Executive Officer
at TRAILS
The Organization
Summary: Hailed by former director of the National Institute of Mental Health, Tom Insel, as “the best evidence-based model we have for K-12 mental health services in the United States,” TRAILS is on a path to national impact, having reached 500K students and 25K educators, fueled by $60M in public funding and $12M in private philanthropy.
The current landscape: As they look toward major national expansion, TRAILS is making a move that’s rare within the nonprofit sector, pivoting to a nimbler team and advancing a technology-enabled product. These shifts are designed to drive down costs and generate earned revenue as a major funding stream, while simultaneously creating a better user experience and a more scalable impact.
> TRAILS
The Role
WHAT YOU WILL ACCOMPLISH
LAUNCH
TRAILS’ new economic model and go-to-market strategy, establishing a suite of best-in-class products with optimal market fit and scalable distribution channels.
DEVELOP
a new organizational culture centered on meeting customer needs, driving results, and ensuring long-term sustainability.
DRIVE
revenue through CEO-led partnership cultivation and sales; and by building upon TRAILS national reputation of excellence
A MONTH IN THE LIFE
WHO SHOULD APPLY
Chief Executive Officers
Executive Directors
Chief Operating Officers
C-Suite Leaders
EdTech & Startup Leaders
Entrepreneurs with Go-To-Market experience
Revenue Strategists
Change Managers
WHEN/WHERE/HOW MUCH
Start date: Winter 2026
Location: Remote
Salary range: $290,000 - $315,000 plus benefits
POSITION REPORTS TO
The TRAILS Board of Directors
APPLICATION DEADLINE
Monday, December 1, 2025, at 11pm ET
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WHAT STAKEHOLDERS SAY
“TRAILS is exactly what schools need. It pairs professional development training with comprehensive support and a full library of resources – building a common language across all three tiers.”
- Jenny Wakeman, Assistant Superintendent, Colorado
KEY STAKEHOLDERS
Andrea Cole
TRAILS
Board Chair
Joan Evans
TRAILS
Board Member
Becky Cienki
TRAILS
Board Member
Daphne C. Watkins
TRAILS
Board Member
Amanda Skrzypchak
TRAILS
Vice President of National Strategy
Damion LeeNatali
TRAILS
President
Abby Gray
TRAILS
Chief Innovation and Implementation Officer
Natalie Rodriguez-Quintana
TRAILS
Chief Clinical and Research Officer
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